Elevating Every Aspect of Commercial Real Estate Through Innovative AI Strategies
Cushman & Wakefield is ushering in a new era with AI+, an advanced digital strategy set to redefine the real estate landscape globally.
In a strategic collaboration with technology pioneers and clients, Cushman & Wakefield’s AI+ initiative is geared to revolutionize the industry. By leveraging proprietary data, the company aims to achieve unparalleled digital transformation at scale.
The primary objective of AI+ is to seamlessly integrate artificial intelligence into every facet of property transactions, offering real-time information and automation. This transformative approach not only boosts team productivity but also enhances client delivery and data stewardship.
Salumeh Companieh, Chief Information and Data Officer at Cushman & Wakefield, emphasizes the pivotal role of generative AI in the broader context of data, people, processes, and technology integration. This convergence promises secure and meticulously planned digital transformations for clients and colleagues alike.
Having initiated AI integration back in 2018, Cushman & Wakefield proudly reports an impressive 80% reduction in operational cycle time. The application of AI has also led to significant cost reductions in client supply chain management, showcasing its prowess in supply chain optimization.
Ms. Companieh envisions AI+ as a unifying force, bringing together talented advisors, digital platforms, and strategic technology partnerships. This synthesis, bolstered by proprietary and external data, positions Cushman & Wakefield to empower clients and the firm with the full spectrum of emerging technologies, setting a new standard for Commercial Real Estate (CRE) insights.
Jasper, an AI marketing copilot experiencing a surge in popularity, is among the key technologies to be harnessed by Cushman & Wakefield. Global President Andrew McDonald envisions AI+ as the foundation for “the CRE platform of the future” – a nimble, scalable, and secure operating model addressing the evolving needs of owners, occupiers, and the firm.
In an era where technology is reshaping industries, Cushman & Wakefield underscores the essential role of fully harnessing data and AI for an unparalleled client experience. The firm’s commitment remains unwavering: delivering exceptional client service through industry-leading thought leadership and expertise.
The future of commercial real estate is undergoing a radical transformation, and Cushman & Wakefield is at the forefront, driving innovation and setting benchmarks in the industry.
