Ray White agents are outpacing the competition, thanks to NurtureCloud’s state-of-the-art sales platform, which keeps widening their lead.
By taking the guesswork out of prospecting, NurtureCloud enables agents to connect with the ideal clients when it matters most, improving both lead conversion and customer relationships.
The NurtureCloud team unveiled the newest module in the group’s in-house Agent Operating System this year. With the Buyer Module, agents can use the OFI app, share transparent campaign reports with vendors, and connect the right buyers from across the Ray White Group to listings in real-time.
In 2024, NurtureCloud’s popularity soared, with more than 12 million interactions, including calls and texts. Ray White agents recorded over 1.5 million inspection check-ins, while the vendor portal was viewed almost 900,000 times.
Ray White Castle Hill in north-western Sydney topped the charts with 201,027 calls in 2024. Meanwhile, Mohamed Lababidi from Ray White Macarthur Group made 50,753 calls, the highest recorded by any Ray White agent globally.
Leading the charge this year, Ray White Coomera on the Gold Coast booked 4,649 appraisals, taking the number one position. Meanwhile, Ryan Suhle of Ray White North Lakes and Burpengary East achieved the highest individual tally with 1,113 appraisals.
The rapid growth of NurtureCloud within the Ray White Group has been significant. To understand its impact, key agents were interviewed to discuss how this innovative tool has played a crucial role in advancing their business success this year.
At Ray White Northern Beaches, Eddy Piddington is renowned for his in-depth market knowledge, unwavering client commitment, and a track record of success in Sydney’s competitive market. While seeking a more fulfilling work environment led him to join Ray White from a competitor, it was the introduction to NurtureCloud, Ray White’s cutting-edge sales platform, that truly transformed his business.
Initially skeptical, Eddy quickly became captivated by NurtureCloud’s potential. The platform’s intuitive design and powerful features, reminiscent of Apple products in their ease of use, have revolutionized his workflow. NurtureCloud is no longer a tool, but an enjoyable asset that motivates him to excel.
Streamlined processes, such as Smart Calls and automated property reports, have freed up valuable time, enabling Eddy to deepen client relationships. NurtureCloud has not only unlocked new opportunities but also significantly improved his efficiency, crucial for business growth. With NurtureCloud and the support of the Ray White team, Eddy confidently pursues his goals with renewed vigor.
Ethan Petrie, a rising star at Ray White West End, has achieved remarkable success in just three years, a testament to his strategic approach, relentless work ethic, and the invaluable support of NurtureCloud. This user-friendly platform, with its powerful features, has streamlined Ethan’s workflow, enabling him to cultivate deeper client relationships.
NurtureCloud’s robust prospecting structure and intuitive client management tools have provided Ethan with the clarity and focus he needs to scale his business. A prime example is a recent West End sale that materialized through persistent follow-up. A dormant lead re-emerged in Ethan’s prospecting feed, prompting renewed engagement. Weeks later, the lead contacted Ethan, resulting in a successful listing and sale.
NurtureCloud’s Property Portal has been instrumental, particularly for interstate clients. This feature offers unparalleled flexibility, allowing clients to independently explore listings at their convenience, a significant advantage in today’s market. Ethan’s success story is a testament to the synergy between his dedication, expertise, and the comprehensive support and cutting-edge tools provided by Ray White, notably NurtureCloud.
By leveraging Ray White’s resources, Ethan has been able to prioritize building strong client relationships, achieve exceptional results, and significantly enhance his work efficiency.
Joshua Cassells, a rising star at Ray White Diamantidis Group, has quickly made a significant impact on the competitive New South Wales real estate market. Honored with the Rising Star Award at the network’s annual awards, Joshua’s innovative approach and exceptional results have set a new benchmark for industry success.
Upon joining Ray White, Joshua immediately embraced NurtureCloud to enhance his performance. The platform’s robust prospecting tools have proven invaluable in identifying new opportunities and nurturing strong client relationships, driving his ongoing success. He further emphasized the platform’s effectiveness for the entire team.
Joshua highlighted the critical role of the team delegation feature, particularly during peak periods. This functionality allows for seamless task delegation, ensuring no leads slip through the cracks. He considers it an indispensable component of his workflow.
NurtureCloud has streamlined Joshua’s processes while enabling him to cultivate deeper client connections, a core value for him. He strongly recommends optimizing team delegation settings to guarantee efficient task management and consistent follow-up.
2024 Ray White NurtureCloud Pioneers
Leading Office for Calls Made via NurtureCloud
Ray White Castle Hill – 201,027 calls
Ray White Burleigh Group – 195,191 calls
Ray White Nepean Group – 184,593 calls
Leading Agent in Calls Made via NurtureCloud
Mohamed Lababidi, Ray White Macarthur Group – 50,753 calls
Nicholas Padjen, Ray White Nepean Group – 38,566 calls
Ethan Petrie, Ray White West End – 36,366 calls
Leading Office in NurtureCloud Appraisals Logged
Ray White Coomera – 4,649 appraisals
Ray White Manukau – 4280 appraisals
Ray White Ferntree Gully – 4100 appraisals
Leading Agent in Appraisals Logged through NurtureCloud
Ryan Suhle, Ray White North Lakes – 1,113 appraisals
Lydia Robins, Ray White Deception Bay – 1,075 appraisals
Connor Lennon, Ray White Nundah – 1,027 appraisals