Propic, an Australian proptech company, is making waves in the real estate industry with the launch of its groundbreaking artificial intelligence platform, “Claire.” Designed to converse fluently in 14 languages, Claire is set to revolutionize customer interactions for over 60 real estate brands worldwide.
Powered by proprietary pre-trained models tailored for real estate applications, Claire represents a significant leap forward in conversational AI technology. Developed in collaboration with View Media Group, Claire is fully autonomous and aims to redefine consumer and agent experiences across various real estate touchpoints, from managing enquiries to property management automation.
Jeffery Gray, Founder and CEO of Propic, highlights Claire’s ability to communicate in real-time via emails, engage consumers on websites and portals, and even send out SMS messages. Leveraging generative AI, Claire’s conversational capabilities rival or exceed those of human agents, marking a revolutionary milestone for the global real estate industry.
Antony Catalano, Executive Chairman of View Media Group, emphasizes the transformative potential of generative artificial intelligence in reshaping real estate interactions. By investing in Propic’s latest product capabilities, View Media Group aims to inspire innovation and elevate industry standards worldwide.
With several leading real estate brands already onboard, Claire is poised to serve property buyers and renters starting this month. Propic’s strategic decision to invest heavily in generative AI technology reflects its commitment to driving innovation and exceeding market expectations.
Among Claire’s standout features is its buyer management tool, empowering real estate agents to handle enquiries in real-time and augment property features seamlessly. By creating unique ‘micro listings’ for each property, Claire facilitates immersive conversations with potential buyers, providing detailed AI-generated responses tailored to specific properties.
With the ability to process properties in 0.2 seconds and handle 680 million properties annually, Claire sets a new benchmark in AI-driven real estate solutions. Founded in 2019, Propic’s conversational AI and data solutions cater to various real estate segments, including sales, property management, project marketing, and franchise management.
As Propic’s largest minority shareholder, View Media Group continues to support its mission of driving innovation in the real estate sector. With representatives from Seven West Media and ANZ bank on the VMG board, Propic remains at the forefront of prop-tech innovation, delivering unparalleled value to its customers worldwide.
