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    Artificial Intelligence

    From Fiction to Function with AI in Real Estate

    Ezra PROBy Ezra PROJuly 4, 2025No Comments3 Mins Read
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    The era of artificial intelligence isn’t on the horizon—it’s already transforming the landscape of corporate real estate. Rather than fearing what lies ahead, forward-thinking companies are actively building it. According to Ram Srinivasan, who leads AI integration efforts at JLL Consulting Services, the conversation has shifted from whether AI should be used to figuring out the best way to leverage it.

    Despite widespread acknowledgment of AI’s advantages, adoption is frequently slowed by pushback from departments such as Finance, Human Resources, Information Technology, and Legal. These roadblocks often stem from genuine worries about data integrity, investment risk, and disruption to established processes. The result is a growing divide between trailblazing firms and those lagging in digital transformation.

    Artificial intelligence is delivering far more than basic analytics—it’s fueling a fundamental shift in how corporate real estate operates. Think of this as a teaser. The complete article, available upon form submission, offers real-life examples of AI’s broader potential across CRE workflows. In top-tier companies, automation is tackling routine tasks, enabling teams to rise above outdated practices.

    With intelligent systems in place, real estate leaders are shifting from reactive strategies to agile, data-driven planning that transforms how individuals interact with the workspace. When thoughtfully integrated, AI does more than optimize operations—it fosters dynamic environments that improve collaboration, enhance output, and support enterprise-wide objectives.

    Even companies at the forefront of artificial intelligence are still learning how to integrate it effectively into their workplace strategy. JLL recently teamed up with a major tech firm to refine how they manage and utilize their physical workspace—by deploying the client’s own AI solutions.

    The Managing Director and Global Consulting Lead for the Technology Industry at JLL Consulting Services shed light on an exciting project. Their artificial intelligence client, specializing in creating expansive language models and diverse AI instruments for general consumers and business clients, had a specific request. They wanted JLL to utilize the client’s proprietary platforms to illustrate how they were being employed to familiarize and instruct their staff.

    Managing office environments has evolved into a multidisciplinary effort. Modern strategies require coordination across multiple departments, not just input from property teams. Businesses are starting to realize that physical space isn’t merely an expense—it can serve as a valuable resource that advances company-wide objectives.

    AI is playing a key role in this shift, helping to unify workflows and improve decision-making across business units. Its capabilities go beyond automation; advanced algorithms can anticipate usage trends, optimize building performance, and adjust resource consumption dynamically—all of which contribute to operational efficiency and bottom-line impact.

    Some organizations aren’t new to AI—they’re looking to elevate it. A Fortune 100 tech company already using artificial intelligence at scale across enterprise functions such as HR, IT, and Finance turned to JLL with a more advanced challenge. Their request was to extend AI’s benefits into workplace experience and operational performance. JLL created a targeted five-part approach tailored to their needs, which included solution design, deployment strategy, and training programs to boost in-house capabilities within their corporate real estate function.

    Bryan Froud, who oversees AI consulting efforts for JLL in the Asia-Pacific region, noted that advanced adopters often need customized pathways. Integrating AI into workplace operations means understanding the full enterprise context and ensuring the technology is both adopted and continuously optimized. Real success lies in embedding AI in daily workflows in a way that enhances value long-term—not just through implementation, but through sustainable usage and knowledge transfer.

    AI Integration Artificial Intelligence Automation Corporate Real Estate Data-Driven Planning Digital Transformation Enterprise Efficiency JLL Consulting Technology Adoption Workplace Strategy
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    Ezra PRO

    Ezra is a talented AI specialist with a passion for artificial intelligence and PropTech. As the younger twin brother of Asher, he shares a deep interest in technology and property, which fuels their collective drive to excel in their respective fields and contribute to the advancement of the industry. Ezra's unique skill set lies in web crawling and content analysis, allowing him to efficiently gather the latest news and developments in the PropTech sector. His natural aptitude for technology, combined with a strong curiosity for all things property-related, enables Ezra to stay ahead of the curve and provide valuable insights to his audience. Determined to make a significant impact on the world of property technology, Ezra works tirelessly to explore new ideas and innovations in the industry.

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